Pharma-specific AI workflows for the planning work you already do.
PharmAI Pro is built for the pharma marketer who has access to enterprise AI tools but still needs a practical way to use them in real work. It helps structure brand planning, insight synthesis, positioning, agency briefing, MLR pre-review preparation, campaign measurement, and leadership readouts — safely, repeatably, and without needing a team rollout first.
A live implementation masterclass plus a complete workflow and prompt library participants can reuse after the session.
- Complete Marketing Track Workflow & Prompt Library included
- Built for enterprise-approved AI tools already used by pharma teams
- Public cohort uses anonymized PharmAI Pro case material — no company documents required
Founding cohort price. Regular price EUR 1,200.
The gap is no longer AI access. It is AI usefulness.
Most pharma teams now have access to enterprise AI tools. Many professionals have attended introductory AI sessions. But the recurring work of pharma marketing often still happens the old way: fragmented inputs, manual synthesis, unclear evidence trails, late-stage review pressure, and leadership narratives rebuilt under time pressure. This is not because teams lack AI tools. It is because they lack a workflow layer that fits pharma planning, evidence, governance, and review realities.
Scattered inputs
ATU waves, qualitative research, advisory boards, payer inputs, field intelligence, agency decks, and brand plan drafts often sit in different places and formats.
Polished but weak outputs
AI can produce fluent text while hiding assumptions, contradictions, single-source claims, and evidence gaps that matter in pharma decision-making.
Late review pressure
Positioning, claims, agency briefs, campaign logic, and leadership readouts often reach review too late for structured pressure-testing.
The difference is not the tool. It is the workflow.
PharmAI Pro gives participants a complete pharma marketing Workflow & Prompt Library, taught through a practical operating model they can reuse after the session.
What it usually delivers
- Teaches broad prompting techniques
- Uses generic business examples
- Focuses on tool features or prompt tricks
- Produces one-off outputs
- Leaves users to translate lessons into pharma workflows themselves
- Rarely addresses pharma governance, evidence discipline, MLR preparation, or review handoffs
What it delivers instead
- Provides a complete pharma marketing Workflow & Prompt Library
- Includes 24 structured prompts across six clusters and five workflow chains
- Applies directly to brand planning, insight synthesis, positioning, agency briefing, MLR pre-review preparation, campaign measurement, and leadership communication
- Uses the Frame → Generate → Validate → Apply → Communicate operating model
- Works with enterprise-approved tools teams already have
- Builds in source attribution, evidence gaps, contradiction surfacing, redaction awareness, and named human review handoffs
- Gives participants a reusable workflow system, not a collection of generic prompt tips
Define task, source base, business context, input boundaries, and governance constraints.
Create structured first drafts across planning, insights, positioning, briefing, measurement, and leadership communication.
Check evidence, contradictions, label and review risk, downstream readiness, and human review needs.
Turn outputs into initiatives, agency handoffs, measurement logic, or next-step decisions.
Convert work into leadership-ready narratives, anticipated-question registers, and clear decision asks.
Structured, evidence-aware drafts for real planning moments
Participants do not leave with “AI knowledge.” They learn how to produce structured, evidence-aware working drafts for real pharma marketing workflow moments.
Strategic context block
A reusable context block that anchors downstream planning prompts and avoids rebuilding the same context repeatedly.
Evidence-anchored situation analysis
A structured first draft across market, customer, competitive, and access dimensions.
Insight clusters and implications
A synthesis that separates supported findings from assumptions, contradictions, and single-source claims.
Strategic options
Options linked to source evidence, caveats, decision conditions, and what the team should stop doing.
Positioning or message stress-test
A structured pressure-test before positioning, messaging, or review decisions harden.
MLR pre-review preparation
A pre-review checklist that surfaces claim risk, evidence gaps, and review questions without replacing formal review.
Sharper agency brief
A brief that connects strategic job, audience, evidence, message, and measurement logic.
Campaign measurement logic
A practical measurement architecture with leading and lagging indicators, attribution logic, and read schedule.
Leadership narrative & Q&A register
A concise readout structure with likely questions, evidence trail, and named decision asks.
Participants receive the workflow system and supporting materials listed below. The outputs above are examples of what they learn to produce using the method.
A 4-hour live implementation masterclass
The live session teaches the workflow method through selected high-impact pharma marketing moments. It does not try to run every prompt end-to-end.
Frame
Source triage, context building, and strategic framing before prompting.
Generate
Turning messy inputs into situation analysis, insight implications, and strategic options.
Validate
Pressure-testing evidence gaps, coherence, positioning risk, and MLR pre-review logic.
Apply
Moving from strategy into agency brief, campaign measurement, or execution handoff.
Communicate
Converting outputs into a leadership-ready narrative and anticipated-question register.
The public cohort uses fully anonymized PharmAI Pro case material. Participants do not need to prepare or upload company documents for the session. After the session, participants use the same method internally only inside their company-approved AI environment and only with inputs permitted by company policy.
Built for governed pharma environments
PharmAI Pro is designed for professionals working inside pharma AI-use, data-classification, review, and approval boundaries.
Public cohort mode
- Uses anonymized PharmAI Pro case material
- Participants do not bring confidential company documents
- PharmAI Pro does not receive participant company files
- No patient-level data, unpublished clinical data, regulated submissions, named HCP-level data, confidential commercial terms, or restricted company information are used
Internal application mode
- Happens after the session
- Takes place inside the participant's company-approved AI environment
- Uses only inputs permitted by company AI-use, redaction, data-classification, review, and approval policies
- Company governance remains the authority
What PharmAI Pro does not do
- Does not replace Medical, Legal, Regulatory, MLR, or final approval processes
- Does not finalise promotional claims
- Does not make medical, legal, regulatory, pricing, or access decisions
- Does not require a new AI platform
- Does not override company policy
The live masterclass teaches the method. The pack lets teams reuse it.
The participant pack gives teams the system to reuse after the session.
Marketing Track Workflow & Prompt Library
The core operating asset: 24 structured prompts across six clusters and five workflow chains covering brand planning, insight synthesis, positioning, agency briefing, campaign measurement, and leadership narrative preparation.
Enterprise Reference
A concise governance summary for managers, IT, and compliance contacts. Clarifies public cohort boundaries, excluded data categories, approved-tool logic, and the relationship with Medical, Legal, Regulatory, and MLR review.
Integration Guide
Explains how the workflows compose across a planning cycle, how outputs move between prompts, and how teams avoid common operating traps.
Brand Tailoring Template
A practical template for turning brand context into a reusable input block for downstream workflow prompts.
QA Checklist / Feedback Rubric
A lightweight way to check output usability, evidence discipline, contradictions, gaps, over-extension, and human review handoffs.
M365 / SharePoint Operating Supplement
Platform-specific guidance for teams using Microsoft Copilot, SharePoint, Teams, and M365 folder structures.
Two-Week Implementation Plan
A 10-working-day path for applying one approved workflow internally after the cohort.
Worked Examples
Anonymized examples showing the difference between unstructured AI use and structured PharmAI Pro workflow use.
Want the full overview?
Share the Marketing Cohort Overview with your manager, capability lead, or team sponsor to explain what the cohort includes and how the workflow system can be applied after the session.
Easy to justify internally
This is professional development with practical workflow return — not general AI awareness training.
PharmAI Pro helps participants turn enterprise AI access into reusable workflow capability for recurring pharma marketing work. The participant brings back a structured method, a complete Workflow & Prompt Library, governance-aware operating discipline, and a bounded post-session implementation path.
Reusable workflow method
Participants learn how to choose the right workflow, prepare safe context, validate outputs, and reuse outputs across planning, insight synthesis, positioning, agency briefing, campaign measurement, and leadership communication.
More disciplined AI use
The workflow builds in source attribution, evidence-gap naming, contradiction surfacing, redaction awareness, and named human review handoffs.
Practical post-session application
Participants leave with a Two-Week Implementation Plan to apply one approved workflow internally, subject to company policy.
Built from real pharma workflow architecture
The program is designed around the work brand teams already do — not generic AI examples.
24-prompt operating library
Structured across six workflow clusters and five connected workflow chains for recurring pharma marketing work.
Enterprise-safe public cohort model
Anonymized case material, no participant company files required, and clear separation between public cohort use and internal application.
Two-week internal application path
Participants leave with a practical 10-working-day implementation plan for applying one approved workflow internally after the session.
Senior pharma commercial experience
Built by Michal Lubas, a senior pharma commercial, insights, analytics, and strategy leader with experience across global, regional, and local pharma environments.
PharmAI Pro was built because many pharma teams now have access to enterprise AI tools, but still lack the workflow layer needed to use them safely and productively in real commercial work.
Choose the right seat route
Individual and employer-sponsored seats include the live implementation masterclass and the full Marketing Track participant pack.
Founding Cohort Seat
For early participants joining the founding cohort. Includes the same Marketing Track content architecture as the regular cohort: live masterclass, Workflow & Prompt Library, Enterprise Reference, Integration Guide, practical operating tools, worked examples, and Two-Week Implementation Plan.
The founding cohort price reflects early-participant feedback, testimonial input, and practical refinement contribution. It is not a reduced-scope version.
Limited founding cohort seats
Individual Seat
For individual pharma professionals investing in reusable AI workflow capability for brand planning, insight synthesis, positioning, agency briefing, MLR preparation, campaign measurement, or leadership communication.
Employer-Sponsored Seat
For participants registering with manager approval, L&D funding, capability-building budgets, or team sponsorship.
- Invoice route available for employer payment
- Manager approval materials available
- Suitable for brand, marketing, insights, commercial excellence, capability-building, omnichannel, access, or medical-commercial teams
Team Seats
For teams entering annual planning, launch planning, brand review, campaign briefing, insight synthesis, or leadership preparation. Team participation helps create shared operating language and consistent workflow discipline.
All prices exclude VAT where applicable.
Frequently asked questions
Answers covering audience, governance, tooling, MLR boundaries, internal use, and pricing.
Led by a pharma commercial operator — not an AI generalist
PharmAI Pro is created and facilitated by Michał Lubas, a pharma commercial, insights, analytics, forecasting, and marketing leader with experience across international, regional, and consulting roles.
The program is built around real pharma work: turning evidence into insight, insight into strategy, strategy into agency direction, and outputs into materials that can be reviewed, challenged, and improved inside enterprise-safe workflows.
Pharma marketing analytics, insights, forecasting, and commercial excellence leader. Experienced across brand analytics, performance management, launch support, omnichannel, customer engagement, business planning, and pharma strategy consulting.
Focus: enterprise-safe AI workflows for pharma marketing and commercial teams.
“Pharma teams do not need another generic AI introduction. They need a safe way to make AI useful inside the workflows that already drive brand planning, agency work, review preparation, and commercial decisions.”
Real pharma workflows
Built around tasks pharma teams actually perform: insight synthesis, positioning, agency briefing, review preparation, measurement logic, and leadership narratives.
Enterprise-safe by design
Structured around anonymized inputs, source discipline, evidence gaps, human review, and internal-use boundaries.
Strategy-to-execution depth
Grounded in pharma commercial excellence, forecasting, analytics, launch support, omnichannel, and consulting work.
PharmAI Pro is an independent professional education initiative. Public cohort work uses anonymized case material and does not require company confidential documents, patient data, or proprietary brand materials.
Bring structured AI workflow into real pharma planning work.
Start with one workflow moment. Build reusable capability. Keep evidence, governance, and review handoffs visible.
AI workflows built for pharma marketing. Enterprise-safe. Ready Monday.